The individual is responsible for planning and executing online marketing campaigns to drive customer engagement and growth. This includes developing strategies for social media, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising. The digital marketer will collect and analyze data to track campaign performance and make data-driven decisions to optimize results. Excellent communication, collaboration, and project management skills are also necessary for success in this role. The ideal candidate should have experience with marketing automation software, as well as an understanding of digital marketing best practices.

• Plan and execute digital marketing campaigns to drive customer engagement and growth.
• Develop and implement strategies for social media, email marketing, SEO, and PPC advertising.
• Collect and analyze data to track campaign performance and make data-driven decisions for optimization.
• Collaborate with cross-functional teams to ensure campaigns align with overall marketing objectives.
• Manage and maintain the company's digital presence and reputation.
• Stay up-to-date with digital marketing best practices and technology developments.
• Create and distribute engaging and relevant content to target audience.
• Manage email marketing campaigns and list segmentation.
• Utilize marketing automation software to streamline and optimize campaigns.
• Provide reports and insights on campaign performance.
• Continuously improve digital marketing skills and knowledge through training and professional development opportunities.

• 2+ years of professional experience in digital marketing.
• Strong understanding of digital marketing channels and best practices, including social media, email marketing, SEO, and PPC advertising.
• Experience with marketing automation software and data analysis tools.
• Excellent project management and organizational skills.
• Strong written and verbal communication skills.
• Ability to analyze data and make data-driven decisions.
• Ability to collaborate effectively with cross-functional teams.
• Continuous desire for professional growth and development in the field of digital marketing.